Do You Have a Dream Worth Fighting For? Video overview covering Chapter 4 of Guerrilla Marketing for a Bulletproof Career (www.bulletproofcareer.com) Overview Guerrilla Marketing for a Bulletproof Career is an honest, practical, and hard-hitting guide for career success in perpetually uncertain times. It provides a road map to advance your career and prosper without being blindsided by overnight industry collapses, potential layoffs, economic shocks, corporate scandals, international competition, or technological disruptions. You will gain an entirely new perspective on what it means to be combat ready in this economy, including how to achieve your career goals in creative ways while making more money and spending less time working. You will discover the secrets to getting into the opportunity flow so that the best opportunities come to you first, before others find out about them. Guerrilla Marketing for a Bulletproof Career is the only book that marries the timeless philosophy of Guerrilla Marketing - being resourceful, doing more with less, thinking like an entrepreneur, and developing street smarts - with the chaotic realities of today's career landscape. Get started today and never worry about gut-wrenching economic times again.
Cash is a wonderful thing to have during uncertain times. Cash buys you time to find the right opportunities. With cash, you gain time to relax and not panic. You can find alternatives and increase your negotiating power. You can leave situations that have become dead ends. You have your own seed capital to test business ideas without involving investors.
Change and uncertainty create opportunities, especially for people new in their careers. While there are many trends that will make life more challenging for students and new graduates, there are also tremendous possibilities. Included in this presentation are twelve success principles specifically for students and new graduates entering the workforce.
What if you could be indispensable as you pursue your dream career? What if, in the face of a layoff at your company, the leadership team wouldn't even consider eliminating your position? What if, even after a major career failure or setback, the people in your industry still perceive you as a valuable and talented asset? What if you could get an ongoing stream of calls from recruiters, investors, and dealmakers offering you top-notch opportunities? Even better, what if decision-makers called you first whenever they had a new opportunity that fit your abilities? You can make this happen. In fact, in order to have long-term career success and to achieve your most inspiring dreams, you must make this happen. What you need to do is excel, or spike, in two areas. The first area where you should spike is with a technical or functional expertise that brings significant value to others and that you do better than just about anyone else. The second area in which to spike is in relationships with relevant decision makers and opinion-leaders.
This video presentation discusses the all-important career success principle of Opportunity Flow. People need to create a bulletproof career by having great relationships—a power base—and also by constantly upgrading their skills. That way they can get into the opportunity flow, and opportunities will come their way.