If you have a blog, chances are you use the Wordpress platform to power it. If you're using Wordpress, you're aware of thousands of themes that are available to give your site the design look and feel that you want. Chris Pearson of DIYthemes is taking WP themes to a whole new level of functionality. Case and point is "Thesis" ; and how widely it's been adopted in the performance marketing space.
Scott Stratten's philosophy is simple: Stop marketing. Start engaging. It's a simple credo, yet so many businesses don't get it. Scott talks about how businesses should be built on relationships and listening to customers, instead of trying to constantly sell.
This week we're talking to Amy Vernon - the top female submitter on Digg of all time. We wanted to get her take on how the new Digg will change the experience for users. We also take a closer look at how Affiliate marketers could use this clean slate to their advantage.
This week we're talking to Jim Lillig of Offer Vault about some mission critical points that we need to think about as performance marketers. How can we be more transparent? How can we shift more ad dollars to the performance space? Also, don't forget to stop by and see us at Affiliate Summit East (ASE) this coming week. We'll be at Meet Market Table #64!
This week we're talking to Rand Fishkin, CEO of SEOmoz. Rand is an elite name in the field of SEO. I wanted to speak to Rand about the types of mistakes he sees companies making when it comes to employing an SEO strategy. We also talked about how search engines are taking on the challenge of indexing video and audio content in a meaningful way.
This week we're talking to Stephen Robinson, Director of Affiliate Marketing at JEBCommerce. We wanted to get his take on what brands are most concerned about in the performance marketing space and how he thinks companies and individuals can achieve success in an affiliate marketing program.
We know how much impact video has online. More than ever brands are finding new and engaging ways to interact with customers using video. The downside is that production can be expensive. What if you could crowdsource a great commercial using thousands of talented video creators? XLNTads is doing just that.
In this episode of Relevantly Speaking, we're speaking to Scott Medlock of Affspot about the evolution of communication in the performance marketing space. We also spoke about how Affspot can enhance online conversations across multiple channels and platforms.
This week we're talking to the President & CEO of Red Door Interactive, Reid Carr. We were curious to find out what Red Door's clients are typically looking for when they approach him in search of a total digital strategy. We talked about establishing a total digital presence, how to move the needle and how to successfully measure ROI.
I'm a big believer that you can get a glimpse of what the future may hold, by looking at the past. This week we're talking to industry veteran, Chuck Hamrick of Affiliate Crew. How can some of the things that Chuck learned over his 11 years in online marketing help us going forward?