coBRANDiT makes great video content for brands, agencies, and organizations of all sizes. Check it out. http://cobrandit.com
A snippet of John Bell talking about WOM's central role in marcom, and the KPI's Ogilvy uses to measure success in WOM and digital.
Celebrating 80 years, Ocean Spray transformed Gillette Stadium, home of the New England Patriots, into a sea of glimmering red cranberries for the cooperatives Patriot Place Bog. The 1,500 square foot, free-standing cranberry bog contains more than 2,000 pounds of Ocean Spray cranberries designed to recreate the beauty of a cranberry harvest. The Patriot Place Bog kicked-off a weekend of activities with Ocean Sprays first ever Tailgating Recipe Contest. Three finalists were selected to compete in a head-to-head cook-off for the title of Unofficial Official Tailgate Recipe of the New England Patriots on October 15. Find the winning recipe Grilled Bacon Apple Bites with Chunky Cranberry Spread and other game day favorites at http://www.oceanspray.com
http://tinyurl.com/wommavideo Video Distribution: 5 Key Elements This webinar will be a discussion of video strategy and distribution techniques, from the basics of uploading & optimizing to outreach, promotion, measurement, and content development. Learn some tips, bring your questions, and be prepared to re-think your assumptions as we break down the components of a successful video program.
Showing off our new Chinon SMXL camera. It streams live HD video to multiple channels...super cool! I know we've got some clients for this baby.
Thursday Drink Night is a chat room full of cocktail geeks, booze and bloggers. Absinthe Mata Hari recently sponsored a drinking session at Washington DC's Tabard Inn. For recipes and more info on TDN see http://tinyurl.com/matahari
WOMM-U is a 2-day comprehensive and interactive educational experience from WOMMA. Itâ??s built around giving you the real-world knowledge you need to execute exceptional word of mouth marketing programs that are most effective in todayâ??s recession economy. When and where? May 13-14, 2009 at the Ritz Carlton South Beach Miami. For more info please visit http://womma.org/wommu/
I spent New Year's Day cruising around town documenting some of the sweet rides found on the streets here...typified by the kind of shabby chic I love. Happy New Year from coBRANDiT!
Submit your design for the Narragansett Beer 2009 Father's Day Tie...if you win ya get free beer for a year! Send a lo-res image to Intern@NarragansettBeer.com by January 23, 2009 and keep your fingers crossed. For more deets see http://tinyurl.com/FreeGansett http://narragansettbeer.com
Spike Jones of Brains on Fire receives the first official WOMMA tattoo during Summit 2008. Introduced by John Bell, WOMMA President.