Neeley is a 13 year spirit industry veteran and specialized in sports business & marketing and currently cheers professionally on the NFL sidelines as an Arizona Cardinals Cheerleader. Neeley is a 10 year veteran instructor for the United Spirit Association. Neeley has been involved in all levels of cheerleading, working as a coach and choreographer for various te ...ams since 1996. She created and directed the cheerleading program for the City of Roseville Parks & Recreation Department in California until 1997. She earned a national championship title at USA cheerleading nationals in 1997 and cheered while an undergraduate at Texas Christian University. After earning her B.A. in Economics from TCU, Neeley coached the Horned Frogs Cheerleaders from 2001-2002. Neeley conducts national safety certifications for cheer coaches & has judged state and regional competitions in AZ, CA, NM, UT, NV, WA, and TX. While in the MBA program at ASU, she led consulting projects for companies such as the Phoenix Suns, Ticketmaster, Fox Sports and the Chicago Bears. Her demonstrated leadership ability, experience in fan experience and sports marketing, and passion for cheerleading and dance enables Neeley to lead the Sideline Star team to success.