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This short education video features tips on three free tools that bloggers can use to help build communities, write content and understand what not only drives traffic to their sites but also what is the best user experience for their visitors.Full Video transcript at: *******www.SearchMarketingGurus****
  • 1 Jul 2009
  • 117
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In this short educational video, Li Evans of SearchMarketingGurus**** and SerengetiCommunications**** give some tips on managing your reputation online in both the search engine results and on various social media sites. Full video transcript at: *******www.SearchMarketingGurus****
  • 3 Jun 2009
  • 220
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These days it takes a lot more than just having a twitter account or a facebook page to be successful in social media! In this short educational video, Liana "Li" Evans gives 3 quick tips that companies can use to integrate into their social media strategies and be more social with a lot more success. Full Video Transcript At: *******www.SearchMarketingGurus****
  • 27 May 2009
  • 99
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It's not easy setting out to build a community around a blog, a networking group or a forum, but these three tips presented by Liana "Li" Evans of SearchMarketingGurus**** can help you get a good head start. Remembering that it's not all about you, or your marketing message is key to successful community building. Full video transcript at: *******www.searchmarketinggurus****
  • 13 May 2009
  • 106
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In the 2nd part of this 2 part series on measuring your social media efforts - successes and failures, Li Evans of Key Relevance & Search Marketing Gurus explains 3 more tips for tracking and gauging social media strategies. Complete with screen captures of tools, Li explains Retweeting, Bookmarking, Reviews and more! Full video transcript at *******www.SearchMarketingGurus****
  • 23 Mar 2009
  • 174
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This short video give tips on what to look at in metrics in social media. This is part one of a two part series discussing social media metrics and how to define goals to gauge both success and failure with social media strategies. Full transcript at: *******www.SearchMarketingGurus****
  • 11 Mar 2009
  • 93
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This online marketing video gives three tips for bloggers on building up their blogging audience and subscriber base. Guest Blogging is great for many reasons explained in the tips, and having a little fun can help you connect with your blog's audience and let them see you are human. Full transcript at: *******www.SearchMarketingGurus****
  • 5 Mar 2009
  • 51
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In this short, educational marketing tips video, Li Evans of KeyRelevance & SearchMarketingGurus discusses 3 tips to help you better relate to your blog audience. These three tips can help you build up your subscriptions, get your point across and show a little love back to those people who are engaged in conversations on your blog. Full transcript at: *******www.SearchMarketingGurus****
  • 24 Feb 2009
  • 112
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In this short educational video, Liana Evans discusses three tips that marketers should take into consideration when working in or planning online marketing strategies for Forums & Message Boards. Forums and Message Boards are unique communities that each have their own norms, rules and special things that make their communication special. Break one of those rules and you can find yourself out of luck and that's just one of the tips discussed. Full transcript at: *******www.SearchMarketingGurus****
  • 14 Jan 2009
  • 96
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There's a lot of questions about how to build links into web sites and blogs. Do you need thousands upon thousands of links? What about those email link building scams - do they really work? Maybe if I make something viral, that will work? These three strategies presented by Liana Li Evans of KeyRelevance & Search Marketing Gurus will help you get your link building campaign off to the right start.
  • 8 Jan 2009
  • 126
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In this short educational video, Li Evans of SearchMArketingGurus**** & KeyRelevance offers up three social media tips for online marketing about how to turn your friends or contacts into fans and evangelists. From giving up a little control to asking your audience for help, its a great waty to engage and include your audience to feel like they are part of something. That "feeling part of something" is at the heart of turning those friends into your greatest fans.
  • 19 Dec 2008
  • 118
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In this short educational video about online marketing Liana "Li" Evans of KeyRelevance**** and SearchMarketingGurus**** speaks about 3 concepts online marketers and business owners should understand about doing Keyword Reasearch. Variety, Not Falling in Love and Understanding Your Customer are three important keys whether its a search, ppc or social media strategy your creating! Full video transcript at: *******www.SearchMarketingGurus****
  • 27 Nov 2008
  • 181
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Video is a hot topic when it comes to online marketing. It's becoming more and more a vital piece of any online marketing strategy, but how do you use it and how does it fit in? This episode of Tuesday's Tips in Online Marketing discusses 5 ways to optimize the video you are utilizing in your online strategies. Full Transcript at: *******www.SearchMarketingGurus****
  • 28 Oct 2008
  • 92
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Speakers and conference goers at SES San Jose help put together the August 19th version of SearchMarketingGurus****'s Tuesday's Tips in Online Marketing video. Various industry experts relate their tips for getting the best that you can out of your time at a search marketing conference. Included are such people as Aviniash Kaushik, Bill Hunt, Bryan Eisenberg, Greg Jarboe, Marcus Tandler and many more.
  • 28 Oct 2008
  • 86
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You've heard of the power of a Yelp review, but are you are wondering what it takes to use it to help market you business? This online marketing tips video with host, Liana "Li" Evans explains 5 tips on how to utilize Yelp for your business. Full Transcript at: *******www.searchmarketinggurus****
  • 28 Oct 2008
  • 83
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Donna McCarthy of DMC Affiliate Consulting and SearchMarketingGurus**** explains the ins and out and basics of understanding affiliate marketing and how it works. Donna also goes into detail of the different types of affiliate publishers there are such as coupon & deal sites, loyalty programs, search affiliates and more. Full video transcript at: *******www.searchmarketinggurus****
  • 5 Sep 2008
  • 163
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Wondering what it takes to start a blog? What is involved? Liana Evans (aka Li Evans) discusses what are the things you should consider and plan for when you start to enter. Are you planning your resources? Are you going to account for their time spent in the community? How many people will blog for you? Probably most important - Who's Your Audience? Do you know who will read your blog, or who you are trying to reach? These are all things that go into planning a blog, and deciding whether a blog is right for you. Full video transcript at: *******www.searchmarketinggurus****
  • 5 Sep 2008
  • 104
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