Joe Webb is the President of DealerKnows LLC, an automotive digital marketing consultation firm. They specialize in assisting dealers with their online advertising, lead management, ecommerce marketing, and internet initiatives. Called "the funniest guy in the car business", Joe also recently founded Dealer Signage Inc where he is the acting Chief Operating ... Officer. Dealer Signage is a progressive, digital advertising network and signage company that allows dealers to manage the media on their own televisions and deliver targeted digital messages to their loyal customers within their own dealership. In the past, Mr. Webb found success in the trenches of dealerships where he created and managed an award-winning Internet Department and Business Development Center.