Playing our Part-- Innovations in thought and technology hint at our future. How can we find the best path forward?
& Q&A With:
Larry Page CEO, Google
Eric Schmidt Executive Chairman, Google
*******gamerlive.tv Google CEO Eric Schmidt introduces the Droid X - SUBSCRIBE TO OUR METACAFE CHANNEL!
*******metacafe****/gamerlive - Follow us on Twitter: *******twitter****/GamerLiveTV
Monday, August 11, 2008
DoubleClick Powers NBC Olympics Online Ad Insertion......No Overlay Ads Permitted by the IOC
For those of us who don't like to see overlay ads pop up or stream while watching video, you won't see any on the NBC Olympics coverage on MSN. That's a mandate from the International Olympic Committee, which keeps tight control of the way the Games are presented.
Microsoft's Eric Schmidt is one of the key executives in the MSN/NBC Sports joint effort for online coverage of the Olympics in the United States. He came by the Beet.TV studios on Friday to fill us in on various technical and advertising-related topics around the Olympics.
The ad formats are much like on television, with pre-roll ads and in-stream ads inserted between pauses in events.
All the ad inventory is managed by Google's DoubleClick. This is the first insertion of DoubleClick ads into Silverlight, the new Microsoft rich-media platform. The agreement to integrate DoubleClick and Silverlight was announced just last week.
-- Andy Plesser, Executive Producer
"The Valley Girl Show" is a talk show featuring some of the biggest names in business, technology and THE WORLD including Ted Turner, MC Hammer, Elon Musk and Eric Schmidt to name a few.
* MEDIAVEST to shift some TV advertising to movie theaters.
* JEFF ZUCKER isn't a fan of mobile TV.
* NBC bumps up Quarterlife premiere.
* QTRAX to launch free P2P music service with major label support.
* BRIGHT HOUSE launches large Start Over service.
* PLUS: The L Word, Lance Armstrong and more.
Get the full story at *******www.Media30****.
Apple announced today that Eric Schmidt, the CEO of Google is resigning from Apple's Board of Directors due to conflicting interests. If you follow me on Twitter, you saw on Saturday that my iPhone was shattered, so I've been thinking about which phones I might like to replace it with. The LG-BL40 is one option, which we've talked about a couple times on the Brief. Now there's a commercial that shows us the potential of the widescreen. Will you embed this video on GBTV and then link to it? *******www.youtube****/watch?v=bvjBRLdyYo4 Nikon may be releasing the S1000pj Coolpix camera soon. It'll have a projector and sell for around $700. Toyota has built a humanoid robot that can run. The challenge they face, by working on his balance control, is getting him to walk and run smoothly on uneven ground. If you want a great looking Web site without spending loads of money or dealing directly with code, check out SquareSpace****. It's one of the easiest ways to get yourself, your business or a project online and my promo code GEEK will save you 12% when you sign up for an account.
Arianna Huffington asks Google CEO Eric Schmidt about the priorities for America's new "Chief Technology Officer" in the Obama administration.
Google's CEO, Eric Schmidt, told reporters at a press conference he was reluctant to start developing software applications for consumers, and had resisted the eager Google founders' wishes for six years before Chrome saw the light of day. Did he have it right then? Should Google be focusing more on developing software, or defending its core business (search) from its competitors? We ask Ross Rubin from The NPD Group and Kevin Tofel from JKOnTheRun****. Distributed by Tubemogul.
The United States is lagging behind many nations in high-speed Internet connectivity, coming in at eighth place with 26 percent of broadband of users on connections greater than 5 Mbps, Akamai's "State of the Internet" report shows. South Korea has maintained its top position with 58 percent of broadband users surfing on fast connections, and Romania soared up the list to third place with 43 percent, nearly twice as high of a percentage of high broadband connectivity as last quarter. I posted an image of the country list below.
Walt Mossberg: Much of U.S. Broadband is "Crap"
Even the high-speed Internet users in the U.S. can't compare globally: The 5 Mpbs high-speed benchmark is still slow compared connections of up to 1 Gbps in other countries. At the Beet.TV Roundtable in Washington, D.C. April 1, All Things D co-executive editor Walt Mossberg discussed the sad state of broadband in the U.S.
"We really suck at broadband. We have terrible, terrible broadband," he says. "...768 kb per second is not broadband by world standards and our government has no broadband policy, and even if the FTC would adopt a regulation not allowing Verizon to call that crap broadband, it would help."
Mossberg also called on the future administration to take a hand in the matter. "We need some serious action from the next president to say that this is just as strategic as the Interstate highway system," he says.
President-elect Obama has pledged to do exactly that with the creation of the cabinet-level Chief Technology Officer post. The new CTO will oversee a national broadband buildout to stimulate the economy, Tom Lowry reported in BusinessWeek last month, and Dan Farber posted the official job description on his blog earlier this month:
"Obama will appoint the nation's first Chief Technology Officer (CTO) to ensure that our government and all its agencies have the right infrastructure, policies and services for the 21st century. The CTO will ensure the safety of our networks and will lead an interagency effort, working with chief technology and chief information officers of each of the federal agencies, to ensure that they use best-in-class technologies and share best practices."
The possible candidates for the position are causing a lot of buzz in the tech world, and quite a few names are being thrown around as possibilities. The BBC has a story today naming Eric Schmidt (even though he has publicly said no to the job several times), Tim O'Reilly, Ray Ozzie, Steve Ballmer, Jeff Bezos and Bill Joy as potential candidates for the job. Who do you think is likely to wind up as the nation's first tech czar? Let us know in the comments section.Geography_figure_10
Note: Akamai based this report based on connections to its global server network which carries around 20 percent of the world's Internet traffic a day. This is our second story about the Akamai report; our first post discussed global attack traffic.
Things Are Speeding up Slowly in Some Parts of the U.S.
Some people are getting truly high-speed Internet. Andy has a 25 mbps connection via FiOS in his Manhattan apartment, and yesterday Comcast announced a plan for a 50 mbps connection on its cable network.
--Kelsey Blodget, Associate Producer
*******www.notaproblog**** Im presenting you with the original Google Super Bowl commercial that was produced by the super awesome ninja marketing team at Google headquarters. Ok, maybe it was just me Googles advertising department had nothing to do with it
The video was unceremoniously rejected by Google CEO Eric Schmidt obviously, being that he doesnt know who I am and has never seen the ad but I was able to procure this original Google Super Bowl ad Thai Love from the video editing room floor.
I think this parody would have made for a much better commercial dont you think?
Heard of iPhone apps “tap, tap revenge” and “bump”? The cell phone connects users to games and one another. Now, with the help of Google -- a little tap -- and you can buy your groceries -- and more. Google CEO Eric Schmidt showed off his new phone at the Web 2.0 Summit in San Fransisco. The Washington Post reports, the phone contains the Near Field Communication Chip -- or NFC.
“The transactions will be completed by tapping a physical point, such as a payment terminal or other objects encoded with the information needed to complete the purchase.”
This system means phones might soon replace credit cards. Schmidt says, it’s more secure than traditional credit card transactions. And this could create a huge niche industry.
“And ultimately the money that brings us all to this wonderful venue comes out of commerce one way or another. Advertising in Google’s case. My guess is that there will be 500 new start ups in the mobile payment space as the platforms emerge...”
Did he say -- advertising? Oh yeah. A New York Times Business Day article says Schmidt is confident the NFC software will constantly give the consumer information.
“Imagine I’m walking down the street and instead of typing my search, my phone is giving me information all the time; it knows your store preferences... It is likely to drive a very, very large mobile e-commerce business.”
Daily Tech reports, the new phone will do more than just tell you your location; it will also “help you shop.”
“When searching for a product in the Shopping tool, Google will now display stores near your location that carry the item, in addition to online retailers. The new capability should boost traditional brick-and-mortar retail sales.
So what do you think? Bump and buy? Or, are you already tapped out?
Get more multi-source tech news analysis from Newsy****
BY LOGAN TITTLE
ANCHOR ANA COMPAIN-ROMERO
What’s the latest Google search? Well—Google.
Since dropping $500 million earlier this week for having illegal ads, the source-filled site is standing alone with the blame.
And CNN says – this was something they should’ve seen coming.
The president of Columbia University's National Center on Addiction and Substance Abuse, warned Google CEO Eric Schmidt of the problem in a 2008 letter…[He wrote] "This suggests that Google is profiting from advertisements for illegal sales of controlled prescription drugs online…"
Pharmalot**** reports Google knew it had been violating US law since 2003—but didn’t actually ban the ads until 2009. So how did the company continue to still do it?
The Wall Street Journal calls it “window dressing” which allowed Google...
“…to continue earning revenues from the allegedly illicit ad sales even as it professed to be taking action against them… This was a corporate decision to engage in this conduct.”
But what about the advertisers who made the original decision to place illegal ads? Certainly Google’s not the only party taking a hit. The Wall Street Journal points out the paradox.
“There’s a few things interesting here: One is that Google would normally say we cant be responsible for what our advertisers have done. Here they seem to be accepting the argument by the US attorney that you were aiding illegal behavior online. That raising the question what else are advertisers doing and what’s their liability?"
This isn’t the first time Google has has to fork up money for a fault. A writer for Investment U asks - is Google the new Goldman?
“Both companies have strong ties to the regulatory bodies in charge of monitoring them...Also, both companies appeared to have built fines into their business model.”
For now, the company is admitting guilt and moving on. But if given a do-over, Google told eWeek...
“It’s obvious with hindsight that we shouldn’t have allowed these ads on Google in the first place.”
One of the biggest events of 2008 was the Summer Olympics in Beijing. The most significant development in online video distribution has been the entrance of Microsoft Silverlight, the new competitor to Adobe's ubiquitous Flash.
The new rich media Web plug-in had its big debut as the online video platform for NBC Sports coverage of the Beijing Games.
Beet.TV has gotten the internal numbers from Microsoft of videos streamed. Microsoft Silverlight delivered some 3.4 petabytes (quadrillion bytes) of video content, with 70 million videos watched and 27 minutes of viewing per session. Microsoft managed the implementation of the Olympics for NBC Sports, and the big CDN's Limelight and Level3 actually served the video content.
At the Beet.TV Online Video Roundtable in October at the MSNBC headquarters in New York, I interviewed Microsoft's Eric Schmidt, the executive who oversaw the collaboration of NBC Sports and Microsoft. He gives an overview on the future of Silverlight.
Oh, and if you haven't watched the Summer Olympics online, the videos will be up just until the end of this month.
--Andy Plesser, Executive Producer
*******ezinearticles****/?Why-Google-Replaced-CEO-Schmidt-With-Larry-Page-and-Why-It-Matters&id=5785525 Google will replace CEO Eric Schmidt with founder Larry Page. Here is what this means to you, why it matters, how it affects the future of the Internet, and the way you find information online.
Wednesday, August 13, 2008
NBC Online Olympics Viewing Soars, Nielsen Reports....Beet.TV Gets Olympics Workflow Story from Microsoft
The number of unique visitors to NBC Olympics video site soared to over two million on Monday as viewers tuned into the Games from the workplace, Nielsen announced today. These numbers show that the much-grumbled about time delay of the online coverage hasn't had a negative effect on online ratings.
Not all of the coverage is delayed: Eric Schmidt, Director of Media and Advertising Evangalism at Microsoft, explains how live streaming for NBC Olympics coverage works. The Microsoft Silverlight player, which powers NBC's Olympics coverage, streams live content using Windows Media Services, he says.
On-demand content is streamed using a combination of Windows Media Services and http servers.
Schmidt also describes how video is delivered from live feeds in Beijing to content delivery networks to the Silverlight player.
Andy interviewed him in the Beet.TV offices last week.
Update: The Associated Press has just published a report about Olympics viewing habits online and on mobile phones.
Update: 8.14: A story in The New York Times this morning gives a behind-the-scenes look at how NBC announcers cover the Olympics from New York.
--Kelsey Blodget, Associate Producer
BY SAMUEL JOSEPH
ANCHOR CHANCE SEALES
You're watching multisource business news analysis from Newsy
Announcer: “Ladies and gentlemen, please welcome the chairman and CEO of Google, Eric Schmidt.”
Eric Schmidt made a lot of promises at the 2011 Mobile World Congress Tuesday, but the whopper? That Android, and by extension Google, will quote- “save the world.” (Video: Youtube)
Yes, “save the world,” he says. But not everyone’s as optimistic as Schmidt. Privacy is an issue, and while Schmidt said Google would only take information quote - “with your permission,” CNN reports “permission” can be misleading.
“...a company doesn't need to purposefully violate people's privacy for some to lose some faith in it. Google Buzz, for instance, made it unclear to many users just how much they would be sharing. As a result, many were surprised to find that their most frequent contacts were outed online.”
Schmidt said a lot about how the Android platform will help end wars and bring down oppressive governments. Ya know... normal stuff. But an OnSoftware blog post says...
“...what we saw was Schmidt's attempt to deflect attention away from the fact that Google had very little to present.... from my count its just one app... its announcement was overshadowed by Schmidt's clowning around as a Big Brother figure...”
The Inquirer went further, mocking the speech and saying it...
“...was absolute rubbish from beginning to end and not worth the electrons your screen is using to display this story...”
During his presentation, Schmidt kept saying the more information you give your phone, the better. But what if you’d rather not? MediaPost Blogs says...
“...his evocation of a mobile-guided utopia actually seems to leave little room for serendipity or accidental discovery or invention. Sometimes, people might actually want to search for something or go somewhere without consulting Google first.”
So, do you think the Android platform can really save the world? Maybe we should Google it.
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