TNS - Showtime - NAB - Oscars - AT&T - Yahoo - MediaBytes Januar

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Media30
  • By: Media30
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  • Updated: 16-Jun-08
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  • Added: 31-Jan-08

* TNS MEDIA RESEARCH will analyze data from 100,000 DirecTV boxes.
* SHOWTIME to stream Emmy screeners online.
* THE NAB says the DTV education campaign has worked. Consumer Reports disagrees.
* THE OSCARS prepares back-up plan for awards show.
* AT&T and YAHOO reach ad rev sharing deal.

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TNS - Showtime - NAB - Oscars - AT&T - Yahoo - MediaBytes Januar

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