Fedex Super Bowl Ad: Carrier Pigeons Bad Choice For Shipping

Tags:: Super Bowl XLII Super Bowl

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By: Superbowl Ads 2008
Subscribers: 22
Updated: 04-Feb-08
Videos: 54

International
Comments: 2
Views: 8,994
Added: 05-Feb-08

This Superbowl Ad shows an employee telling his boss that he’s solved their shipping problems with carrier pigeons making those deliveries for the company. The boss asks, “What about the big stuff?” and the man proudly claims, “We’ve solved that problem” as the camera pans to the roof of the building, where giant pigeons are taking off with packages, but dropping them in the street below. The boss says, “Let’s switch to Fedex. The ad ends as a giant pigeon picks up a compact car from the street below and it crashes through the office window when the bird drops it on the way upward. The car crashes down after teetering on two wheels and the car alarm is going strong. The embarrassed employee pulls his remote from his pocket and turns off his car alarm sheepishly.