International
The Early Childhood Development campaign seeks to educate and inform parents, grandparents and caregivers on the importance of quality early learning experiences. It gives them easy, fun tips for “learning on the go” to boost learning during everyday activities, like shopping at the grocery store. It in turn lets parents and caregivers know that by talking with and observing their children, they will be able to understand and support their learning. The PSAs encourage parents to visit www.bornlearning.org or contact their local United Way for information and resources. The campaign and website launched in Spring of 2005.
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