Study Suggests Not All Consumer Goods Require Green Wrapping

Tags:
Experian, Research, Services, Consumer, Packaged, Goods, Cpg, Sustainable, Packaging, Green, Marketing

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A consumer packaged goods (CPG) study by Experian Research Services suggests that not all products need to have a green focus. Gary Warech, senior vice president of Experian Research Services business development, explains how CPG companies and marketing agencies can leverage this consumer data to make packaging and promotional decisions. http://www.smrb.com/?c=CPG

  1. By: JPRA
  2. Categories News & Events
  3. Views 42
  4. Added :28-Feb-08
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