Borders® Launches New E-Commerce Site Bringing A Real Bookstore

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Uploaded on May 27, 2008 by MultiVu

Borders.com features unique Magic Shelf™ technology and exclusive video programming that brings a real bookstore experience online

In-store kiosks will introduce Borders.com shopping option in Borders stores nationwide

After seven years of being teamed with Amazon.com for e-commerce, it's independence day for Borders as the company today launches its own new e–commerce site that is rich with innovative features and positions Borders as a leader in delivering a true cross-channel experience for customers.

To view Multimedia News Release, go to http://www.prnewswire.com/mnr/borders/33082/

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Borders Borders.com E-commerce Magic Shelf Bookstore Online, -store Kiosks Shopping 33082, News & Events
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