What Are Heading Tags? What Do They Do?

Heading tags. What are they and what do they do? As some of you may or may not know, heading tags can make or break you when it comes to search engine optimization. With more than 15 blogs under my belt I truly have experienced the best way to optimize my heading tags to full performance. But if you don't know what heading tags are and if you don't know what they do, how can you truly know that my post titled SEO Tips - Heading Tags and Blogger is even true?

What are heading tags?
Heading tags can be defined as html applied, to surround the title of something. This 'something,' will usually headline what's to come on that page or that post. In reality, heading tags should be used to guide your reader to the title of your website, followed by a sub post title, and then a navigation. Be sure to check out this post titled, Correct use of heading tags to see how to properly use the SEO optimizer.

What do heading tags do?
Heading tags are used by webmasters everywhere to make their site user-friendly and search engine optimized. Heading tags tell google crawlers the order of your content and how important it is to that specific page on your site.

For instance, if you look at the title of this article, Heading Tags - What do they do? It is placed in an h2 tag. This tells google, "Hey. I am the second most important item on this page next to the h1 tag," or what should be the title of your website. Once google crawls your page and recognizes the heading tag codes it will run through many factors to determine where your site will rank for that heading.

In short, that's the basic idea of heading tags. To learn more about how you can rank highly and be found via search engine read this post titled, Optimizing blog post titles - SEO.