Behind the Scenes with Penelope Cruz and L’Oreal Paris

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Published 10 Jan 2009
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Penelope Cruz to Star in New Bare Naturale Advertising for Mineral-Enriched Mascara

L'Oréal Paris, the big...
Penelope Cruz to Star in New Bare Naturale Advertising for Mineral-Enriched Mascara

L'Oréal Paris, the biggest beauty brand in the world, proudly announces the launch of Bare Naturale Mineral-Enriched Mascara, a new mascara that creates flawless lashes with a formula containing 86 percent natural-origin ingredients. Actress and L’Oréal Paris spokesperson Penelope Cruz stars in the new advertising showcasing lashes with flawless-looking volume, length and definition.

Bare Naturale Mineral-Enriched Mascara is created from a formula of 86 percent natural-origin ingredients, including aloe, jojoba oil and Vitamin E as well as minerals. The hypoallergenic formula creates beautiful, weightless lashes enhanced with volume, length and definition. The super soft, naturally-based, bristle brush provides flawless lashes with absolutely no clumps. Bare Naturale Mineral-Enriched Mascara is also paraben- and fiber-free.

To view Multimedia News Release, go to http://www.prnewswire.com/mnr/loreal/34309/
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