Business TV: Shel Israel on How to Be a Top Blogger

Top business advice from blogging guru and bestselling author Shel Israel, who reveals his best tips on how to become a highly successful blogger. See more business news television shows featuring these experts, as they give their top expert business advice at http://www.yourbusinesschannel.com

Shel Israel: The two things that you really want to get out of a blog when you read it is something that’s either valuable or interesting. So when you write I guess I would begin with a big don’t. Don’t be boring and this seems to be a challenge to a great number of people. The reason why blogs become so wildly popular is other ways that businesses communicate tend to be corps speak and I pronounce that usually corps speak because all these contrived words are supposed to make me believe your company is a monolith, I don’t want that I want real people doing real jobs talking to me.

Tip one is be interesting, tip two is be human and tip three is give something valuable to your reader.

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