Car - Alzheimer's Disease Commercial

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  • Updated: 03-Mar-09
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  • Views: 379,458
  • Added: 16-Sep-08

Imagine what it’s like to forget how to do what you’ve always done and known. To have your mind playing tricks on you every day. Imagine not remembering where you parked your car, or worse still, not remembering who your wife or husband is.

It’s a terrible feeling, which creates a lot of anxiety, confusion and frustration, to say the least. It’s Alzheimer’s, and unfortunately is often diagnosed much later than need be. To raise awareness of Alzheimer’s signs and stages, Colenso BDDO Auckland have brought to life the way that Alzheimer’s works, through a series of Candid Camera style tv ads.

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Car - Alzheimer's Disease Commercial

48 Comments | Add Comment
  • Just so as you know...

    ...my mother had a friend who had two sisters. One by one all three got, & subsequently died of, Alzheimer’s disease.

    It is an inherited disease & not a nice way to go when you don't know from one second or minute to the next who you're talking to, for example.

    It's very frustrating for the sufferer too initially but as the disease progresses even the ability to feel frustrated is taken from them & they just become a vegetable.

    Dignity goes out the window & it's one of the worst way to end up dying. My father died from MS so I know what I'm talking about in terms of debilitating diseases.

    I don't like the candid camera approach to this disease seen here. We all like a laugh but I don't think this is the proper way to do an awareness campaign.

    Just MHO.

    I appreciate your efforts in putting up videos but please don't do any more of this type. It's just NOT funny & it's painful to watch.


    Thanks,

    By dornedec 1221683905 Reply Spam [+9] Moderate Up Moderate Down
    • i'm gonna be different...

      I disagree... I can understand how one could be easily offended by this ad, but I think that by beginning with a light hearted approach the ad really connects with the average viewer. Then when it gives you a serious message, it has a much greater affect.

      I didn't fine this ad funny, but I found it extremely effective at raising awareness.

      By mikeygberman 1223030263 Reply Spam Moderate Up Moderate Down
    • i disagree

      Whatever it is, this is not the way to create awareness by making someone feel lost. The laughs in the ad for the serious situation is totally Crap.

      By freshypassion 1223947788 Reply Spam Moderate Up Moderate Down
    • you people are F**king retarded.

      Yes, it's a little funny, but it's obviously not meant to make fun of people with the disease. It did a very good job of explaining how the "sufferer" feels. No, it's not funny in real life, but a practical joke like this is. F**king get over yourselves. I have this problem all the time, and it's not alzheimer's. I laugh at myself all the time when stuff like this happens to me, but if I had alzheimer's, of course I would not be laughing, and I would probably kill anyone who laughed at me. Nobody is laughing at the person suffering from alzheimer's. You people are just too F**king stupid to see that.

      By GoofyNutz 1247928040 Reply Spam Moderate Up Moderate Down
    • i agree too..

      this wasn't funny..

      By AragornSSS 1222676807 Reply Spam Moderate Up Moderate Down
    • i agree

      i agree with you. i took care of my grandmother for 10 years. alzheimers is no joke. this video doesnt really explain the disease the right way.
      i watched my grandma wither away to about 65 pounds. i can go into lots of details but i'll spare yall the nightmares you would suffer.

      By sarah20xoxo 1221709918 Reply Spam Moderate Up Moderate Down
  • not nice

    I felt it for her

    By Geschke 1221666391 Reply Spam [+1] Moderate Up Moderate Down
  • not cool

    sickness is not funny.
    My heart is with dose who suffer, and dose who care for them.

    By aragua 1256921419 Reply Spam Moderate Up Moderate Down
  • Alzheimer's disese

    It is hard for family to ajust as they can not help themselves

    By cooinda 1249801049 Reply Spam Moderate Up Moderate Down
  • Ok, now I see.

    Clever way to drive home a point.

    By _Cash_ 1249759049 Reply Spam Moderate Up Moderate Down
  • i know

    my grandfather has alzheimers. they do better in the mornin

    By nates place 1248788099 Reply Spam Moderate Up Moderate Down
  • NO POINT HAVING A CAR

    NO POINT HAVING A CAR IF CANDID SHOW KEEP ROBBING OTHERS PEOPLE CAR. WHAT IF NEED TO RUSH TO THE HOSPITAL .
    CAN SOME PEOPLE PLEASE DO SOMETHING ABOUT IT.
    ECONOMY IS BAD ALREADY. PLEASE CANDID SHOW CHOOSE SOME OTHER FUNNY YET INTERESTING ONE TO SHOW. CANDID IS WORST SHOW . I PREFER Shows like Just for laugh.

    By SamanthaWP 1246793722 Reply Spam Moderate Up Moderate Down
  • Stupid Way

    Stupid Way to make someone aware of a disease.This qualifies to be a PRANK video, a harmless joke to raise a laugh. Any normal person will also look confused and bewildered in such a situatuion, unless he or she has seen prank videos like these on the net. Only a perverted mind can can relate this to a disease, a helpless condition that leads to pitiable situations for a person. This video-creator is quite likely to record a R**e video for creating awareness about A******n ; or, show chid-abuse video to create awareness about child safety. I APPEAL TO METACAFE MEMBERS TO SUPPORT A BAN OF SUCH VIDEOS. Please resond.

    By rsbvn 1245832002 Reply Spam Moderate Up Moderate Down
  • god knows all

    pray hard for others and yourself,may help one day.

    By mattab60 1245791388 Reply Spam Moderate Up Moderate Down
  • Creepy

    A new type of valet service? Didn't know any post office had one.

    By Mike325 1227210231 Reply Spam Moderate Up Moderate Down
  • Mean

    Very mean and not nice at all, there are far better ways to get the point across then this kind of very mean and not so funny humor. The laugh track was even more insulting. So I give it 1 star

    By Foresttre 1227166745 Reply Spam Moderate Up Moderate Down
  • thanks

    good aweness video

    By canadian at 401 1225047467 Reply Spam Moderate Up Moderate Down
  • Not Funny!

    I thought this was interesting until the end when I was told about how Alsheimer's disease affects people. Then I thought it was in bad taste because my father's mother died from it.

    Not cool, dudes. Not cool.

    By b.land 1224866017 Reply Spam Moderate Up Moderate Down
  • that was mean

    you shouldnt prank an old woman like that

    By QUAKEMASTER 1224537714 Reply Spam Moderate Up Moderate Down
  • wow

    i have known people with the illness, or disease,.
    you people should lighten up and learn to laugh, while you still can,.
    funny yea,..

    By guy52 1224290824 Reply Spam Moderate Up Moderate Down
  • lol

    actualy it didnt even look funny

    By donce_LT 1223778471 Reply Spam Moderate Up Moderate Down
  • this is not funny

    at the first, i taught it is funny but when i saw that grannys face, i got sad....

    By maverickHR 1223761120 Reply Spam Moderate Up Moderate Down
  • AT LEAST

    it is getting out to mainstream ppl so they are awear!!! My gramma died this way, & Sorry to all that have to live with family that has this..... my thoughts are with you

    By ARE U FOR REAL???? 1223622428 Reply Spam Moderate Up Moderate Down
  • CLICK ON THE LINK AND SEE

    WHAT YOU GET TIIS IS A JOKE !!!!!!

    By 0u8124me2yu 1223604656 Reply Spam Moderate Up Moderate Down
  • by having moved someones car like that

    i would have to admit if that were me and i dont have alzimers and wouldnt wish it on anyone if that was done to me that way i would be just like her at first but most lilely i would have looked around and found it and maby have knocked the ones who did that silly!! i dont think this add realy has the direction they need to get this type of message out it looks more like a joke/prank than a careing /comforting message !!!

    By 0u8124me2yu 1223604538 Reply Spam Moderate Up Moderate Down
  • so cool

    www.afandina.mam9.com

    By a_h988 1223536415 Reply Spam Moderate Up Moderate Down
  • nice

    nice video really

    By first-love 1222658386 Reply Spam Moderate Up Moderate Down
  • only two words

    god-forbid!

    By Los Blancos 1222053209 Reply Spam Moderate Up Moderate Down
  • wow

    i dont know that alzheimer is that bad

    By afifisa 1221768104 Reply Spam Moderate Up Moderate Down
    • well

      it's not bad at first. you start forgetting minor things like where you put something or what you just said. But then in a couple months you start forgetting names. Where you are, what you did, or even who you are. Usually, in the final stage of alzheimer's, the person ends up dieing because they forget how to breathe. THe brain completely wipes itself out of any sort of memory, even if it is something as basic as breathing.

      That's how bad it can get.

      By iAsian 1221878429 Reply Spam Moderate Up Moderate Down
    • Did you just say they forget to breathe?

      Did you know that we breathe UNSCOUNSCIOUS? If it's up to us we would forget to breathe even without Alzheimer's disease when we're doing something very important.

      By IO.com 1221942887 Reply Spam Moderate Up Moderate Down
    • Yes, breathing is an unconscious functio...

      But as the death of brain cells progresses, the non-vital functions are sacrificed as the basic vital functions keep getting shifted to undamaged portions of the brain. Eventually, as sections become isolated, and others die, the brain "runs out of space," and the person runs out of time. :(

      By 1cyberpotato 1224478349 Reply Spam Moderate Up Moderate Down
    • wow

      so, how to avoid this disease...? i don't want my mom to suffer this... is there any medication?

      By afifisa 1221879859 Reply Spam Moderate Up Moderate Down
    • there's no real medication yet

      The best we can do is just to keep our brains in use as long as possible. It's been shown that doing things like simple arithmatics and games like Brain Age can help reduce the risk of alzheimers or slow it down.

      By iAsian 1221911424 Reply Spam Moderate Up Moderate Down
  • legal

    nossa esse é muito engrassado

    By Salomao 1221747948 Reply Spam Moderate Up Moderate Down
  • Clever ad

    Unfortunately, shock therapy and humour are the only things that people who do not suffer from disease understand.

    By SiliconSicilian 1221739114 Reply Spam Moderate Up Moderate Down
  • Mega Searcher

    Mega Searcher,a new dimension in searching.
    Be a part of revolution.....
    Log on to: www.m-searcher.blogspot.com

    By Reman kader 1226798541 Reply Spam [-1] Moderate Up Moderate Down
  • :)

    Common... the vid isn't to explain the disease!!! It's a funny add.... Why can't you enjoy it!

    By danielni 1222441771 Reply Spam [-1] Moderate Up Moderate Down
  • youve touched me

    Those comments have really touched me. Thou I havent really came across someone who suffers from the disaese, from those comments I can relate it to a disease which I nursed my brother but watched him pass on in my hands. He had an accident(car accident) and his brains were internally damaged. This led to internal bleeding which paralysed his right body side. Everytime I saw him, I thought he was getting better but in real he was deteroriating health wise. He finally passed on and I must admit this was the most painful moment in my life, taking into consideration that he was under my care til the time of his demise.

    By krifu 1221723174 Reply Spam [-1] Moderate Up Moderate Down
    • man...

      i cannot express how sorry i am for your brother..i cannot imagine the pain you ve been through. you seem like a strong person,do not let yourself slip, i really respect you my friend and wish for you to stay strong.

      By Somos 1221750112 Reply Spam Moderate Up Moderate Down
  • F.Y.I.

    YOU MADE THE POOR LADY CRY
    DROOLING NOT DREWLING

    By JUDGE JUSTICE 1221609097 Reply Spam [-1] Moderate Up Moderate Down
  • feel sorry for them

    ..if there any way to help

    By silan 1221708987 Reply Spam [-2] Moderate Up Moderate Down
  • OMG!!

    u made the poor lady cried

    By i burn my hand 1221587150 Reply Spam [-2] Moderate Up Moderate Down
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