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The first Land Rover was designed in 1947 in the United Kingdom by Maurice Wilks , the chief designer at the British car. It is said that he was inspired by an American World War II Jeep that he used one summer at his holiday home in Wales The first Land Rover prototype 'centre steer was built on a Jeep chassis. A distinctive feature is their bodies, constructed of a lightweight rustproof proprietary alloy of aluminium and magnesium called Birmabright . This material was used owing to post war steel shortages and a plentiful supply of post-war aircraft aluminium. This metal's resistance to corrosion was one of the factors that allowed the vehicle to build up a reputation for longevity in the toughest conditions.