CARGILL LAUNCHES NATIONAL MARKETING CAMPAIGN FOR TRUVIA™ NATURAL SWEETENER

Tags:: Cargill Truvia Natural Sweetener Zero Calorie Stevia Leaf Healthy Marketing Campaign Multivu 36466

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By: MultiVu
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Updated: 07-Jan-10
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International
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Added: 15-Dec-08

Cargill is launching a broad-based national integrated marketing campaign for Truvia™ natural sweetener, the new natural, zero calorie sweetener made with the best tasting-part of the stevia leaf. Starting Dec.15, the marketing campaign will include network television and national consumer print and online advertising, among other activities, to communicate the benefits and availability of the first great-tasting natural zero calorie sweetener.

To view Multimedia News Release go to http://www.prnewswire.com/mnr/truvia/36466/