Funny Marketing Video By Berlitz an English Language Instruct...

This TGIF Funny Marketing Video is by Berlitz, providers of language instruction, translation and localization services.

More at http://blog.MarketingWorkshops.ca

I have to be honest and tell you that there are very few marketing videos that I enjoy, from a marketing perspective. Let me explain... TV ruined marketing. Before TV, marketing was all about the bottom line, getting results, no b.s., just the facts! Then came TV and the marketing landscape changed. Minutes of "local" TV advertisement turned into seconds of big corporate Coke and Pepsi advertising and big money, thereby squeezing out the local small business. Unique Selling Propositions and effective marketing material turned into "Creativity and Repeat". Don't get me wrong, creativity is important. An effective marketing message is more important. Especially for small business that doesn't have the big marketing budget of Coke and Pepsi.

More at http://blog.MarketingWorkshops.ca