Spanish
Currently, there are 496,000 children in the U.S. foster care system and 130,000 of these children are waiting for families to adopt them. The majority of waiting children are of color with older African American boys waiting the longest for adoption.
The Adoption Spanish-language campaign first launched in April 2005 and also aims to raise awareness of the number of children waiting to be adopted. Among waiting children, 20% are Hispanic. New PSAs have been developed for the campaign that highlight special, yet everyday moments that families share together. The PSAs also showcase the benefits and fulfillment that adoption through foster care can bring. The PSAs poignantly end with the tagline “Complete a life, complete your own.”
The PSAs direct audiences to visit www.adopte1.org or 1-877-ADOPTE1 for important, accurate information about the foster care system and the adoption process.
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