By Wand Agency
Check out this behind-the-scenes look at Party City’s “Dress to Thrill” Halloween campaign. The shoot, with a 43-member cast, took place at Universal Orlando Studios and is set to a re-recorded version of the Michael Jackson hit, “Thriller.” It featured original choreography by Cris Judd, a custom-built haunted forest set and was directed by Tony Molina of Mt. Vernon Entertainment. The campaign was produced by Ft. Lauderdale-based Zimmerman Advertising.