'Murderball' Star And Paralympian To Appear In New PSA Targeting

December 2006 (Medialink) -- United Spinal Association and quad rugby Paralympian, Mark Zupan, the star of the Academy Award nominated documentary "Murderball" and a United Spinal member, have teamed up to produce a fast-paced and exciting new public service announcement targeting accessible parking for people with disabilities.

Expertly blending courtside shots of Zupan in his quad rugby wheelchair with footage of him behind the wheel of a specially adapted automobile, the PSA dramatically contrasts Zupan's game strategy and his efforts to move a thoughtless driver out of an accessible parking spot.

With rapid visuals and sharp narration, viewers are left with the clear message that parking in a handicapped spot, even for a minute is "60 seconds too long." Misuse of parking reserved for people with disabilities is a daily frustration for the disabled community and inconsiderate use of these spots restricts their ability to shop, make doctor appointments, and actively participate in daily life.

Take action with our handy "'Just a Minute...' is 60 seconds too long" parking pad. Simply slip one of these informative reminders under the offender's windshield wiper and you've made your point! For more information, visit: www.unitedspinal.org.

This spot is available in both :30 and :60 second lengths.


--------------------------------------------------------------------------------

Produced for the United Spinal Association