Madison Avenue on Online Video: Quality is "Complete Crap"

Tags:: Online Video Advertising YouTube

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By: Beet.TV
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Updated: 21-Dec-09
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International
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Added: 10-Nov-09

http://www.beet.tv/2009/11/madison-avenues-frustration-with-online-video-quality-is-complete-crap-top-wpp-exec.html
Despite the commanding position of YouTube, with 40 percent of video streams in the U.S., the quality of the environment for advertisers is not always acceptable, according to leading digital advertising executives.
Andy Plesser, Executive Producer