Google's Matt Cutts on Site Speed and the Caffeine Update

At PubCon in Las Vegas, Matt Cutts updates us on some recent developments at Google. He talks a bit about the impending arrival of the 'Caffeine' upgrade and touches on a new emphasis on site speed as a ranking factor. From the sound of it, speed is going to be a huge factor in SEO moving in to 2010.

A number of people within Google consider speed to be very important to the web, as such we will likely see load speed take on increasing importance as a ranking factor.

According to Cutts, speed hasn’t played a role in rankings in the past but apparently they will in the future. Watch the video for more details about Caffeine and Google’s resources for helping webmasters improve site speed.

1. By: WebProNews
2. Categories How To
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4. Added :17-Nov-09
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