What's Your Retirement IQ? Find Out At ThriveQ.com

New online tool makes creating your retirement strategy
easy and "scare-free"

Improving your retirement IQ just got a lot easier with ThriveQ from Thrivent Financial. An innovative new online tool to help users find their own big picture of retirement, ThriveQ www.ThriveQ.com provides an engaging experience that avoids some common scare tactics found in other online retirement programs or calculators. Instead of providing the user with an intimidating financial goal, ThriveQ helps individuals explore and assess their progress toward their own retirement vision from seeing America to seeing your favorite non-profit thrive and offers immediate suggestions to help guide users along the path to their ideal retirement.

Designed in cooperation with Ken Dychtwald, Ph.D, head of AgeWave and the nations foremost thought leader on population aging and retirement, ThriveQ is a free online tool that makes preparing for retirement less intimidating and perhaps even enjoyable. As a truly interactive tool, ThriveQ provides participants a baseline of where they are and a sense of direction to achieving their personalized retirement vision.

Preparing for retirement is so much more than just plugging numbers into a calculator, said Pam Moret, executive vice president of marketing and products for Thrivent Financial. ThriveQ captures the unique retirement vision of each participant and then scores their progress while immediately providing tips to help them reach their retirement vision.

ThriveQ is available at ThriveQ.com, and offers easy navigability and interaction. The simple online questionnaire takes approximately 10 minutes to complete. No financial statements are needed beforehand and all recommendations are designed to be understandable and actionable.