Weight Watchers Online for Men

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Uploaded on May 21, 2007 by Medialink

Jenny McCarthy lost weight by going to Weight Watchers meetings after the birth of her son. Recently she dropped in on spring training to interview players, trainers, coaches and baseball experts about what the pros do to get into shape for the season, and what they do to stay in shape during the off-season. Weight Watchers Online for Men is an interactive, engaging and robust Internet offering where men can follow the Weight Watchers plan and get food and fitness ideas specifically for them. The online suite of weight-management tools are served up in an Internet environment customized for men, where, imagery is distinctly masculine, navigation is tailored to suit men’s preferences, and topics of special interest to men are covered, such as meal ideas for foods that men actually want to eat (e.g., pizza and beer cheat sheets), gear and gadget reviews and made-for-men workouts. Produced for Weight Watchers
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Weight, Watchers, Diet, Fitness, Exercise, Jenny, Mccarthy, Baseball, News & Events, Cool Commercials
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