Arcelor Mittal Webtv: Episode XV // The End Is The Beginning

Tags:
ArcelorMittal, Arcelor, Mittal, Merger, Integration, Values, End, Beginning, Brand, Symbol, Sustainability

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Ten months ago, worries were that the merger of Arcelor and Mittal might not succeed, the integration of two completely different business cultures being an enormous challenge. To achieve integration, Arcelor and Mittal have emphasized transparent internal communication and created a new brand that symbolises the common values of the merged company. Now ArcelorMittal is prepared to face the huge challenges of our time such as climate change, sustainable development, and responsible leadership, and it is willing to lead the way.

  1. By: arcelormittal
  2. Categories News & Events
  3. Views 465
  4. Added :24-Jul-07
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