Ford Unveils 'Fiesta Of The Future'

Designed for a fashion-conscious generation that has grown up with mobile phones, the Ford Verve Concept -- due to be revealed at the 2007 Frankfurt Motor Show -- gives the first hints of Ford's future small-car design vision.
Drawing heavily on the kinetic design philosophy that has transformed the company's fortunes in recent years, the Verve Concept also incorporates elements from the world of fashion and pioneering new technologies. The layout of the cutting edge dashboard mimics the latest mobile phones, while the interior is finished in luxurious magenta fabrics straight from the catwalk.
"Our Design team took an unrestrained approach to how our future small cars could look, and this eye-catching concept was one of the results. If we get the reaction we expect, I'm certain that the team will incorporate elements of this advanced design vision into our final production design." said John Fleming, President and CEO of Ford of Europe.
As product development of a new generation of Ford small cars continues behind the scenes, Ford of Europe is hoping to gauge public reaction to the Ford Verve Concept during the Frankfurt Motor Show.

Produced for Ford Motor Company