WSI World - Search Advertising

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Published 11 May 2012
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Search advertising helps you reach targeted leads that will be
funnelled to your website instead of your co...
Search advertising helps you reach targeted leads that will be
funnelled to your website instead of your competitor’s.
How does it work? When someone searches for keywords
specific to your business, your site will appear high up in
the paid sponsors’ section of the search engines, directories
or other advertising portals. This means that visitors
searching for your products or service can easily find your
business, resulting in an increase in targeted traffic to your
site – people who are interested in purchasing your offering
– immediately.
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