International
Here is the uncut footage from a series of commercials for DWI of Cibola County (Grants, New Mexico) in cooperation with NMSU-Grants (New Mexico State University Grants Campus) and Working Boy Productions of Albuquerque, NM. Inspired by the "This is your brain" commercials we use "This is your date... this is your date after you drink." We also use a hip version of the famous "You Drink, You Drive, You Lose" campaign which is "You Booze, You Cruise, You Lose." This commercials will run on KASA Fox in New Mexico during the 2007-2008 school year with the majority run in April and May when most teen drunk driving accidents tend to happen (due to prom and graduation). We encourage your feedback and if you'd like to have us customize this commercial for your own DWI campaign please contact Doug Bocaz-Larson at dbocaz@nmsu.edu
From http://en.wikipedia.org/wiki/DWI
Driving under the influence of alcohol, drunk driving, drinking and driving (North American English), or drink-driving (British/Irish and Australian/New Zealand English), is the act of operating a motor vehicle (and sometimes a bicycle or similar human-powered vehicle) after having consumed alcohol (ethanol) or other drugs, to the degree that mental and motor skills are impaired. It is a crime in most countries around the world. Drunk driving has taken away many lives.
Overview
In addition to driving under the influence of alcohol and driving under the influence of other drugs, a third "DUI" offense consists of driving under the combined influence of alcohol and other drugs. The drugs causing or contributing to the impairment need not be illegal, but can consist of lawfully prescribed or over-the-counter medication. Anti-drunk-driving advertising campaigns have aimed to raise awareness of the legal situation and the dangers of driving while intoxicated. Drunk-driving is responsible for a large number of deaths, injuries, damage and accidents every year. In most international jurisdictions, anyone who is convicted of injuring or killing someone while under the influence of alcohol or drugs can be heavily fined, as in France, in addition to being given a lengthy prison sentence.
The specific criminal offense may be called, depending on the jurisdiction, driving while intoxicated (DWI), driving while impaired (also DWI), operating while intoxicated (OWI), operating a motor vehicle while intoxicated (OMVI), driving under the influence [of alcohol or other drugs] (DUI), driving under the combined influence of alcohol and/or other drugs, driving under the influence per se or drunk in charge [of a vehicle].
thats not a utility truck. its a mini rescue vehicle. i'm a fire fighter in a city where we use these for MVA's in addition to an engine or truck
By airforce1falcons [Affiliate User] 1220487435 Reply Spam [+0] Moderate Up Moderate Down RemoveThank God I don't volunteer in this county where the fire crews show up in a utility truck.
By megasully [Affiliate User] 1204169834 Reply Spam [+0] Moderate Up Moderate Down RemoveThanks... if we can keep at least one person from drinking and driving and getting in an accident, that will make it all worth it.
By dbocaz [Affiliate User] 1192456424 Reply Spam [+0] Moderate Up Moderate Down RemoveGood Comm. Fortunately I don“t drink.
Greetings Doug
I missed three people in the credits. Joshua Elkins who did grip/electrical and Teresa Hornberger who did costumes and a whole lot more. And Helena Carroll who did a wonderful job with art deparment. Many thanks to you three. This wouldn't have been a success without you. I'll correct the credits in the DVD version.
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