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Apple - 1984

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1984 Ads Apple Big Brother Super Bowl Commercials Ibm Ibook IMac Steve Jobs Mac Macintosh Os Computers Power Powerbook Powermac
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  • Added: 04-Jan-08

1984 is a television commercial launched by Apple Inc. in 1984 to promote the Macintosh personal computer in the United States. Directed by Ridley Scott, the commercial first aired on January 22, 1984 during a break in the third quarter of Super Bowl XVIII. The ad showed an unnamed heroine (played by Anya Major) wearing red shorts, red running shoes, and a white tank top with a Picasso-style picture of Apple's Macintosh computer, running through an Orwellian world to throw a sledgehammer at a TV image of Big Brother — an implied representation of IBM — played by David Graham.[1] This was followed by an on-screen message and accompanying voice over by actor Edward Grover: "On January 24th, Apple Computer will introduce Macintosh. And you'll see why 1984 won't be like 1984." At the end, the Apple "rainbow bitten apple" logo is shown on a black background.

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Apple - 1984

15 Comments | Add Comment
  • i dont get it

    i dont get it

    By mearling08 [Affiliate User] 1221598244 Reply Spam Moderate Up Moderate Down
  • the women in that ...

    the women in that advert is my godmother! she is now called anya rajah and lives in tunbridge wells!

    By lornaxxperry [Affiliate User] 1220640819 Reply Spam Moderate Up Moderate Down
  • No, "We are one ...

    No, "We are one people with one will..."

    By britishagentTV [Affiliate User] 1219702462 Reply Spam Moderate Up Moderate Down
  • At 0:29 he goes, " ...

    At 0:29 he goes, "We are white people with one will...."

    By brandonjb [Affiliate User] 1218677702 Reply Spam Moderate Up Moderate Down
  • That was for ...

    That was for advocating the use of sports bras. Right?

    By babydiego27 [Affiliate User] 1218078139 Reply Spam Moderate Up Moderate Down
  • I believe the idea ...

    I believe the idea is that IBM's would have had a "totalitarian" domination of the computer market had the Apple Macintosh not been released.

    By ajwchin [Affiliate User] 1216998481 Reply Spam Moderate Up Moderate Down
  • I quite agree.

    I quite agree.

    By ajwchin [Affiliate User] 1216998355 Reply Spam Moderate Up Moderate Down
  • Quite possibly the ...

    Quite possibly the most amazing commercial ever, no matter the product.

    By stupidshnyvolvowner [Affiliate User] 1216174167 Reply Spam Moderate Up Moderate Down
  • best commercial ...

    best commercial ever, if someone doesn't understand it, i sugest you to see the movie "Pirates of Silicon Valley", you will understand many things about what happend to apple and microsoft in the begining

    By stickano [Affiliate User] 1215032851 Reply Spam Moderate Up Moderate Down
  • Lol "what are we ...

    Lol "what are we selling again?"

    By ultraguy14 [Affiliate User] 1214110180 Reply Spam Moderate Up Moderate Down
  • So would 1984 have ...

    So would 1984 have been like George Orwell's '1984' if the Apple Mac hadn't been released? No. I don't understand the premise of the advertisement. The first Mac was great though. I actually had a go on one once!

    By luttman23 [Affiliate User] 1213902182 Reply Spam Moderate Up Moderate Down
  • *smash, explosion* ...

    *smash, explosion*

    Hey we were watching that!

    By letreners [Affiliate User] 1213876255 Reply Spam Moderate Up Moderate Down
  • That's the woman ...

    That's the woman who played in the clip "Nikita" (an Elton John song) .. I think..

    By WhisperLady023 [Affiliate User] 1213205064 Reply Spam Moderate Up Moderate Down
  • this should go ...

    this should go under Mac ads

    By Waddle7890 [Affiliate User] 1204748475 Reply Spam Moderate Up Moderate Down
  • Apple has always ...

    Apple has always been amazing at marketing.

    By AspireHigherStudios [Affiliate User] 1201153540 Reply Spam Moderate Up Moderate Down
15 Comments | Add Comment