Levi's Gay Commercial

By: jornalismo2000

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Uploaded on August 09, 2007 by jornalismo2000 Powered by YouTube

Levi's Tries On Gay Ending to Commercial

By Michael Wilke

August 6, 2007

Seeking to break out of the usual, Levi Strauss & Co. has created a provocative new commercial with two endings -- one with a gay twist.

A man in a sleek apartment tries on a pair of jeans but struggles to pull them past his ankles, when suddenly a phone booth containing a blond man partially erupts through the floor. They look at each other with mischievous smiles. Lowering his jeans back down for a moment, he forcefully pulls his jeans all the way up -- turning his entire apartment into a complete outdoor street scene. The two men happily walk away together.

Tags:
Commercials, Gay, Levi's, Controversial Titles, People & Stories
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