Louis Vuitton Core Values (where Will Life Take You?)

Agreed w/ EbutouyEmanresu. Words in ad is shallow/cliche, esp. within context of a LV ad(which u only recognize at the end of ad). This shows how hard they try to build an image of class/depth, n exposing their lack thereof. Their obvious intent here confirms my observation that LV has always been a "most street recognition that money can buy" luxury brand for the mass-public. This is due to LV's history of commecializing their existing brand/patterns w/o any true design/creative inputs.

i love Louis Vuitton sooo much. His bags are soo cool!

I really enjoyed this ad. You have to respect them for not buying into their own myth and securing their position as a social status marker. They could have made just as much money. However, they chose to instill their product with a new sense of discovery and depth, and I for one think I'm going to give their products another look. Who would have expected any less of an ad with Marc Jacobs as the creative director?

re read what u wrote, honestly, its clearly asinine and fallacious.

louis vuitton isnt about self discovery, or meaningful journeys, its about indulgence, its about luxury, its not about packing up your things and going to a rural town in china to discover yourself. the people represented in this video dont have the money or the desire for designer items.

if they want to make an artsy commercial thats fine but at least make about what your brand accually represents, indulgence and luxury.

the images and music may be inspring to some, but if you look at the words themselves they aren't very meaningful. a journey is a prosses of self discovery, wow thats new and original! it sounds like something from the back of a fortune cookie.

also look at the people and places shown in this commercial, old men, dingy alley ways, rural towns, do you honestly think people who live in these places, people on a journey of self discovery will bother paying thousands of dollars on brand name bags

amen bro i want this song now

Where can I download the fantastic song for free?

Where can I download the fantastic song for free?

Fantastic!!!! Absolutlely true and relaxing. Life itself. Wonferful music!

Just what I expect of Louis Vuitton. Pure Class. Beautiful. Takes one breath away. Perfect.....
Oh bless Louis Vuitton.........

Just wonderful, touching, has a deeper sense.

Great ad.

While I'm not going to go out looking for an LV shop nearby, I will definitely visit their stroe next time I see one. If these people can respect my intelligence and time by making such an ad then I must return the favor by checking out their products.

Hey my friend, there's one point you miss apparently : this ad is not "one more common commercial". It's not « funny », there's no « special effects » or "tricks" in it... but it's a real experience, atypical, emotional, inspiring with breath taking visuals, like paintings. You missed everything which make this work unique, unfortunately... For me, and obviously for a lot of people on this planet, this ad represent much more than a vulgar advert : a piece of Art, spiritually and poetic !

Yes, the music is a piece called 'The Art of Time' by John Danley, originally released in the '90's on his CD Canvas and Rhythm and more recently on his CD 'Amber Dispositions'.
Last I checked Santaolalla did not have this commercial listed on his IMDB site. That unmistakable melody that has impressed so many viewers is a rip off of Danley's composition. Check it out on Amazon, as Lorianne suggests.

Wow... the wordings are so powerful and creates impact in ones' mind.... forget this is an add from a desingner... read the words and the music.. how soothings, beautiful... creates harmony.......Nice work! am impessed

Wow....It´s a great clip!!! Wouldn´t expect Vuitton!

Each to his/her own- meaning is what each individual attaches to any work. What is meaningless nonsense to one is revelation to another. So all views are accepted. All reactions are welcome. Positive or negative reactions aside the ad seems to work.

i cant believe you guys are buying this crap. this is a meaningless empty commercail and all of you are falling into the trap that the marketers have set. there are some very creative commercials out there but this isnt one of them.

HAHAHA~~luv this one~~luv LV mo though~~lol~~
hey~~i saw shanghai from this~~damn flashy~~just like LV

HEY GUYS!!11!!!1!!!1one!!1!
copy and paste this into the url at the end and watch this video in HIGH QUALITY!!!!!

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Perfect only perfect

I couldn't have said it better myself...

Well done HillsPhoto

You can just tell that louis vuitton is going in the right direction with these ads. I just saw this advertisement on CNBC and immediately knew their marketing department was going in the right direction. Lets be honest, they have tons of brand equity

I feel like I'm a new person after watchin this...