International
BUDLIGHT COPIER SuperBowl TV SPOT!!
Premise: Con-man tries to sell "old" copier to gullible businessman by convincing him that "this machine is better than NEW"! by demonstrating its ability to transform 2-D photos of beer into the real 3-D thing! The con-man's henchman is inside the machine. Too bad it doesn't really work this way!
This was the 3rd installment in a series of BUD LIGHT spots we shot for the SuperBowl...but the decision to pick one or all would still be several months away. All of these series of spots were shot in real locations....lots of 'fun'! At least this one was shot in above freezing temperatures!
Fairly standard coverage, lots of wide angle primes [for that comedy feel], we had a few grips manning mirrors to imitate windshield 'glints' out side the windows. We used my friend Billy Neilsen as our Steadicam operator. Billy had his work cut-out for him as he maneuvered in this very tight store. Very boring and stark art direction inside [part of the 'schtick']. I had to hide several mini & micro-flos inside the copier to give the bottle some dimension [these dark bottles were very challenging to light], we occasionally gaff-taped a micro-flo to the back of a bottle and ran the cable up the actor's wardrobe.
This version is an alternative ending where the businessman, noticing the machine is working and not plugged in, connects the machine to a wall outlet. The fellow inside reacts as the machine explodes with a very big flash [which almost blew out the store location's windows!] and the machine really begins to work: spitting out copies of the henchman's distorted face.
Just before this spot was broadcast on the SuperBowl, we found out that the client deemed this version too violent for the SuperBowl!
So the watered-down version with no explosions ran instead. This version ended with our hidden henchman, inside the machine, popping out of the copier with a big keg saying: That was close! I dont think this was gonna fit!
Lame
I like to see things explode!!
Rated 2.08 | 2,777 Views
By Medialink
Rated 4.41 | 920 Views
By MediaGuru12
Rated 4.28 | 10,282 Views
Affiliate Submitter: gocubs19
"In the Can" Bud Light Lime Ad
Rated 4.40 | 5,323 Views
Affiliate Submitter: TakeStage
Bud Light - Raindrop - Easy to Drink
Rated 3.84 | 4,034 Views
By MediaGuru12
Bud Light Breath Fire 2008 Super Bowl Comm...ercial Super Bowl
Rated 4.35 | 113 Views
Affiliate Submitter: superbowl42ads
Rated 5.00 | 264 Views
By MediaGuru12
Rated 4.48 | 781 Views
By MediaGuru12
Rated 3.60 | 22,208 Views
Model Helicopter - Bud Light Smart Gardeners
Rated 3.61 | 3,991 Views
By soul3
Jumper - Bud Light Funny Commercial
Rated 3.00 | 2,569 Views
By profilerk
Swear Jar Bud Light TV Commercial from Bud.TV
Rated 4.43 | 1,740 Views
Affiliate Submitter: razzledog
Bud Light Magic Box Commercial Featuring B...eautiful Model Skyyla
Rated 3.86 | 9,196 Views
By Skyyla
There's Nothing This Little Lime Can't Do...-Bud Light Lime Ad
Rated 3.10 | 1,879 Views
Rated 3.04 | 517 Views
Affiliate Submitter: khaos21
Bud Light - Tailgate - Won't Fill You Up
Rated 4.98 | 656 Views
By MediaGuru12