Sales Training Moment #17 - Consumer Psychology of Refunds & Discounts (Atlanta)

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Published 26 Aug 2010
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Sales training tip by sales trainer and founder of Sales Influence discusses the psychology of refunds (the...
Sales training tip by sales trainer and founder of Sales Influence discusses the psychology of refunds (the endowment effect) and how you can use them when discounting (discounts) products.  Victor Antonio is based out of atlanta, georgia.
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