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To make it simple, digital online marketing is nothing, but marketing of any service or product done via internet. It is a kind of New age marketing and advertising and advertising technique that differs from the traditional or conventional systems of promotion. It differs from conventional advertising due of how digital online marketing offers the benefit of tracking the whole facets related to your advertising program. Digital online advertising also exploits this scenario to the maximum. Digital online advertising techniques are employed through many means. These techniques use search engines such as google, Yahoo, Bing and adopts methods like e-mail marketing, generating web sites, banners etc.
SEO stands for Search Engine Optimization and it is the process of getting traffic from the “free” or “organic” or “natural results” from the search engine’s results page.