This week, we're heading to Austin Texas for SXSW Interactive. We're excited to talk about social media and technology and how they both fit into the bigger picture of performance marketing. Do you have an opinion? Please email me at sparent AT mediatrust DOT com to get on the interview schedule. We're also talking more about Robert Scoble's departure from FastCompany. I blogged about it last week. Why did it happen? What could Scoble and Seagate have done differently? What does this teach us about marketing in a down economy?

The Robert Scoble Show Review.

Beyond description.

A big company makes a bigger mistake.

Presented by Fast Company.

More fun with Shel.

More fun with fast company puppets.

The interview.

Shel interviews again. Someone must stop him.

He's a triple threat.

Shel interviews a security guard.

Or is content more important?

Shel has rules.

Two giants talk.

Shel gets to meet starlets.

California that is.