Video contains information about Google Algorithm Update History
All you need to know about the transformation of Google Algorithm updates from 2011 to 2017, step by step explained in detail. For more information visit here: swethagowda youtube channel
A VERY brief overview of the Google algorithm, not too technical. Know what it does and how to adjust your website to rank higher on Google. Visit *******MichaelParsonsProject**** for more SEO tips
*******www.clickherenowmarketing****/blog/118/google-algorithm-update-quality-content-more-valuable-in-google-algorithm-changes/ Google has just unleashed their new Google Algorithm Update. Although no individual or company knows the exact formula of changes this guide will show you the main things to change
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In the New Year, Google seems to be changing their algorithm and making the search results more time related. The leading search engine has been ranking items from popular sites like Digg higher than factual or historical sites like Wikipedia. Is this a move towards a Web 3.0? In other news, Kara Ratliff reports that Yahooâs Chief Performance Expert, Steve Souders plans on joining the Google team on January 7th, 2008. For more details of the news, keep watching WebProNews.
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BY CHARLIE MCKEAGUE
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Search results – the recipe for success for online merchants. The higher the ranking – potentially the more hits and sales. Turns out -- it doesn’t matter if it’s good or bad attention, as long as you’re getting attention.
The New York Times published an story about a man - Vitaly Borker - selling counterfeit eyeglasses - and one victims’ unusual experience. That same man revealed that on Google – bad business is actually good business.
The amazing part of the story is that Borker - actually went out of his way to irritate customers. HLN explains.
“He literally wrote messages to customers like, I’m watching you, with a picture of their apartment building. And you put your hand in the fire, now it’s time to get burned. And he said the more complaints he got, quote ‘the more hits and sales I get.’”
He believes that the negative comments about his company - in turn increased his page rank. He was quoted in The New York Times as saying...
"I've exploited this opportunity because it works … No matter where they post their negative comments, it helps my return on investment. So I decided, why not use that negativity to my advantage?"
Google initially denied their algorithms could make something like this possible – but it has since announced it’s making changes to weed out bad business practices. Forbes brings a part of the statement.
“We were horrified to read about Ms. Rodriguez’s dreadful experience. … we immediately convened a team that looked carefully at the issue. That team developed an initial algorithmic solution, implemented it, and the solution is already live.”
Borker says that it’s not possible to shut someone down on the internet -- and there are ways around everything. But according to WGCL, online shoppers can solve the problem by being smarter.
“The last thing you want to do is just go and Google a name of a company, and just because they come up in the top doesn’t mean that is the place you should shop. Search engine optimization is where people pay money to be on top of the list and just because you pay a lot of money doesn’t mean you give the best customer service, and the biggest rip-offs can be found there.”
CNET quotes Google’s spam czar who says that Google is always making changes to its formulas – and that the Times story brought to light a serious problem.
“Google is constantly tweaking the search algorithm that has made it billions, averaging more than one change a day… Some are obviously bigger than others, however: few changes get their own blog post.”
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BY STEPHANIE STOUFFER
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If you’ve seen some changes in your Google searches recently, you weren’t imagining it. Google made some big changes to its algorithms. The search engine giant is trying to push up high quality content and according to CNET, declared war on content farms.
Tech analysts are saying right now it might be too soon to tell the extent of the changes, but Google says in a blog post that close to 12% of searches will be effected. For those websites that will ultimately be pushed down in search rankings -- those so-called content farms -- Google says, it’s just the way it works.
“We can’t make a major improvement without affecting rankings for many sites. It has to be that some sites will go up and some will go down. Google depends on the high-quality content created by wonderful websites around the world, and we do have a responsibility to encourage a healthy web ecosystem.”
Content farms like eHow that publish content and links from other sites to increase Google rankings are said to be the target of the changes. But other companies are being affected. More than 500 angry site owners have spoken out in a forum on WebMasterWorld.
FalsePositive writes “I was hit with a 50% traffic drop. I built my business from the ground up, and now it's demolished.”
And FredOPC says, “Our rankings generally dropped 5-20 positions across the board. What has replaced us is larger sites with general information, rather than the niche, detailed information we provide.”
A writer for TechCrunch is convinced this change isn’t just for better search results. He argues this could be a PR move and Google’s way of saying they’re still on top in the search game.
“There’s a feeling that Google’s algorithm is falling further and further behind ... It’s an arms race, and Google is losing that arms race … Google hides behind their mighty and mysterious search algorithm. If good search was as easy as analyzing simple clicks of a mouse on a web page, all the magic could vaporize.”
And CNET agrees -- pointing out the role Facebook has in this battle of the tech companies.
“With pressure from the 'social search' trend fueled by Facebook's success and from search rival Bing inching up in market share, this decision may be more pressing for Google than it appears at first glance.”
But AdWeek says Google is just simply recognizing a problem and figuring out a way to fix it.
“Google is finally admitting it's got a quality problem, and the Web giant is doing something about it. Essentially, it's dropping the hammer on content farms.”
According to website measurement company comScore, Google handled about 11 billion searches in January alone, meaning the algorithm changes will affect about 1.3 billion searches.
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Before you or your digital marketing agency move on with new SEO updates and guidelines to meet your businesses’ New Year marketing goals, make sure to have an idea about the shocking updates by Google in 2018. Search engine algorithms may change based on user habits. 2018 saw some updates that were extremely confusing for webmasters and the changes they bring to the SERPs seem unintelligible. Check out those updates month-wise.
While Google remains chiefly unhelpful about updates such as its June 3, 2019, Core Update, it Tweeted out this piece of advice: focus on “offering the best content you can. That’s what our algorithms seek to reward.”
read more at Demand Monster
Yet again, over a year since the first George Bush "miserable failure" Google Bomb was ignited, we again see the makings of another backlink and anchor-text driven campaign to trick the Google Algorithm into giving the top search engine ranking to an artificial slander campaign. This time, Scientology is the target and "dangerous cult" is the weapon. What makes this Google Bomb so different is its social marketing component and momentum to generate these controversial backlinks. Be forewarned, though, that Google does not like being manipulated like this and I expect big Google ranking changes over the next few weeks.
Did you know that the original Google
algorithm was based on link popularity and still forms the basis for determining the page rank popularity of your websites landing pages?
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