Online Advertising and Public Relation Research EBook

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A good textbook in Advertising and PR Research is long overdue and I can't think of a better group of indiv...
A good textbook in Advertising and PR Research is long overdue and I can't think of a better group of individuals to write one.This comprehensive volume is designed to serve as a primary textbook for research methods courses in Advertising and/or Public Relations programs at both undergraduate and masters levels. The book concentrates on the uses and applications of research in advertising and public relations situations. Online Advertising *******www.sharpe-etext****/product/advertising-public-relations-research
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